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Senior SDR: The Pipeline Specialist CV Example

High-impact CV for SDRs looking to show their worth in pipeline math and strategic C-suite prospecting.

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About This CV Example

SDRs are the engine of SaaS. This CV focuses on the transition from 'activity' to 'outcomes,' highlighting your ability to source high-quality pipeline that actually closes.

Key highlights of this example:

  • Pipeline-to-Quota conversion rates
  • Strategic personalization at scale
  • Sales tech stack mastery
  • Inbound vs Outbound lead management

Don't just list how many dials you made. List the revenue those dials generated.

Best for
  • ✓SDRs / BDRs
  • ✓Outbound Specialists
  • ✓Sales Interns
Why it works
  • ✓Highlights 'Closed-Won' impact of sourced leads
  • ✓Demonstrates grit through consistent target hitting
  • ✓Uses the XYZ method to show efficiency in outreach
CV Example Preview

Note: All personal details are placeholders for demonstration purposes.

Alex Morgan
Senior BDR
Manchester, UK
About

Pipeline specialist focused on high-quality discovery. Proven ability to break into complex accounts and consistently exceed sales development targets.

Skills
Outreach.io
Salesforce
Cold Outreach
Email Copywriting
Discovery Calls
Account-Based Prospecting
Lead Qualification
LinkedIn Sales Navigator
Contact
[email protected]
07700 900222
https://linkedin.com/in/alex-morgan-sdr
Education
University of Manchester — September 2016 - June 2019
BA Marketing in Marketing & Communications
Experience
Senior BDR
TalentFlow Tech — Manchester (Hybrid)
February 2023 - Present

Leading the outbound effort for the Mid-Market UK territory.

•Sourced £2.2M in qualified pipeline in FY24, contributing to 35% of the total team revenue target
•Increased email reply rates from 8% to 15% by developing a 12-step 'Personalization-at-Scale' sequence in Outreach.io
•Achieved 120% of monthly meeting-set targets by focusing on strategic account-based research for Tier-1 prospects
•Reduced lead-to-opportunity friction by 20% through the implementation of a discovery call-grading rubric adopted by the whole team
•Collaborated with Marketing on an Account-Based Marketing (ABM) campaign that resulted in a 30% meeting-set rate for the top 50 target accounts.
•Increased event-to-meeting conversion by 25% by designing a rapid-response follow-up sequence for webinar attendees.
BDR
SaaS-Pulse — London
January 2021 - January 2023

Responsible for inbound lead qualification and high volume outbound prospecting.

•Qualified 250+ inbound leads annually, maintaining a 90% conversion rate from SQL to Opportunity
•Generated £800k in closed won revenue through self-sourced outbound accounts in the first 18 months
•Won 'BDR of the Quarter' twice for consistently hitting 150%+ of call activity and meeting set KPIs
•Collaborated with Marketing to refine lead scoring models, reducing 'junk' leads by 15%
Sales Associate
Retail Connect — London
June 2019 - December 2020

Entry-level sales role focused on customer engagement and upsell in a high-traffic retail environment.

•Exceeded monthly sales targets by 20% through proactive customer discovery and add-on product suggestions
•Trained 5 new staff members on the POS system and customer service standards, improving team efficiency
•Recognized for 100% attendance and punctuality over a 12-month period, demonstrating reliability and work ethic
What You'll Learn
  • • How to frame cold calling as 'Strategic Discovery'
  • • Quantifying your role in the 'Hand-off' process
  • • Presenting your tech-stack usage as a competitive edge

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