A senior content marketing manager CV example demonstrating content strategy, team leadership, and measurable business growth using the Google XYZ method.
This content marketing manager CV example is built for senior marketers who own content strategy, manage teams, and drive measurable business results through organic channels. It uses the Google XYZ method to connect content outputs (articles, campaigns, programmes) to business outcomes (traffic, leads, revenue, retention). Content marketing managers often struggle to quantify their impact because content operates across the entire funnel. This example shows how to attribute measurable results to your content work — from top-of-funnel organic traffic growth to bottom-of-funnel lead conversion and customer retention. It's designed for marketers with 6+ years of experience targeting Head of Content or VP-level roles.
Key highlights of this example:
Use this CV if you're a senior content marketer who wants to demonstrate that content drives real business results, not just page views. Lead with revenue and pipeline metrics, then support with traffic and engagement data. Show that you can build and manage a team, own an editorial strategy, and influence cross-functional stakeholders. If you're targeting Head of Content or VP roles, emphasise your strategic impact over individual content creation.
Note: All personal details are placeholders for demonstration purposes.
Content Marketing Manager
Content Marketing Manager with 7+ years of experience building content strategies that drive measurable revenue growth. Grew organic traffic by 340% and generated £2.1M in content-attributed pipeline at a B2B SaaS company. Experienced in leading editorial teams, developing thought leadership programmes, and aligning content operations with sales and product goals.
Content Marketing Manager — Nexus Payments (SaaS Billing Platform)
June 2022 - PresentLondon, UK
Senior Content Strategist — FormStack Pro
January 2020 - May 2022London, UK (Remote)
Content Marketing Executive — Elevate Digital Agency
September 2017 - December 2019Leeds, UK
Lakewood University
Bachelor of Arts (Hons) in English Literature and Media
September 2014 - June 2017
Grade: First Class
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